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Shanghai Film, Radio & TV Production Ltd (SFRTP) is a member unit of BesTV New Media Co., Ltd under Shanghai Radio Television Station and Shanghai Media Group. 

SFRTP is a professional creative visual production company integrating creative planning, stage art lighting design & production and hi-tech R&D, with a production base covering an area of 20,000 sq. m., advanced equipment valued at 200 million Yuan, and more than 200 technicians with state-level professional qualification accreditation; the state-level professional prizes it has been awarded over the past years ranked top in the industry. In 2004, SFRTP became the first specialized enterprise being granted China Quality Certification Center Quality Management System (ISO 9001:2008) accreditation in the industry in China, and in 2009 it acquired overall technology qualification for stage art engineering enterprise (Stage Art Engineering Class 1) in China’s performing industry. 

In the process of innovation-driven transformation and development, the company will base its development concept on transforming into diversified operation and enhanced operational level, as well as transforming from single-point marketing into integrated marketing. Relying on its own resources and taking into account market conditions, it has established 10 operation types under four business units of creative planning, hardware construction, hardware leasing and activity execution, including: stage lighting design & production, creative design, exhibition and display, media engineering, multimedia development, equipment leasing, studio operation, PR activity, performing arts activity, and film/video production.

SFRTP will contribute more creative visual effect presentations, a professional team with globalized vision, and more efficient operation management, in order to develop into a supplier and service operator in the creative visual industry centering on creative visual works and technology innovation, with the effort to fulfill the core value concept of “Better and Superior”.